Loyalty programs are a great way to keep customers coming back. They offer incentives for purchases and promotions, which can increase customer traffic and encourage repeat visits. While there are many loyalty programs out there, they often require time and effort to maintain
Launching a digital loyalty programme - or rather taking your paper-based loyalty stamps and bringing it online - is really simple. It's also needed considering the number of your customers who are likely to pay through their phones.
Mizzi is an independent coffee, breakfast and lunch bar, based in Cardiff Bay. It is owned and run by Madeleine and Mick, who have been serving customers since 2018. We caught up with Madeleine to learn more about why Mizzi is so popular with the locals, and what they do to build loyalty with their growing customer base.